Wesson cooking oil lawsuits say it's not so pure and natural.
ConAgra Foods Inc. misled the public by labeling its popular line of Wesson cooking oils “100% Natural” and “Pure,” despite the fact they were derived from genetically modified plants and organisms, according to lawsuits filed in New York and California.
ConAgra “engaged in this misleading and deceptive campaign to charge a premium and take away market share from other similar products,” according to the Brooklyn complaint.
ConAgra said in a statement, “We don’t comment on pending litigation, but we don’t believe the case has merit and we stand behind our labeling.”