Having already lost about four percent of their market share of Asian cargo to Canadian and East Coast ports the past few years, and hoping to avoid a further diversion of cargo when the Panama Canal is widened in 2014, U.S. West Coast ports are jointly and individually developing strategies to be more competitive. … The executive directors of the six major West Coast container ports in August wrote a letter to the BNSF and Union Pacific railroads, urging the rail carriers to join them in branding and promoting the West Coast as the preferred gateway for trade with Asia.

From the Journal of Commerce, October 6, 2009